11 February 2020

30 storeys by Renzo Piano in SoHo

“… all I can see is/that something’s/coming up/maybe a tree/yes a tree/30 storeys high.”

It’s impossible not to be reminded of Adriano Celentano’s song when you see the Renzo Piano Building Workshop’s brand new 30-storey complex in New York’s historic SoHo district. We would like to stress that the only thing it has in common with the song is the number of floors, not the poetic environmentalist protest, not least because the 30 floors of 565 Broome are a model of sustainability. In fact, the first residential complex by the renowned Genoese architect in the Big Apple is also the city’s first high-end Zero Waste residential building, with more than 90% of waste diverted from tips, incinerators and the environment.

Located between Watts and Varick Street, not far from the Hudson river, the complex stands out thanks to its unusual appearance, glass-clad, light and transparent, like all RPBW’s work. A minimal design in which the full volume is replicated to form two 100-metre-high mirror-image towers, their curved façades reminiscent of 19th century New York buildings, particularly in SoHo, characterised by cast iron and glass. Their unusual construction was made possible thanks to extremely slender mullions that allow for sweeping views around and throughout the building, making the corner apartments the most prestigious because of their uninterrupted views. Ultra-clear low-iron glass, which has the same visual qualities as crystal, has been used, allowing the façade to take on the colour of the sky.

The 115 apartments vary in size – from studio flats to four-bedroom apartments, duplexes and penthouse, all boasting full-height windows (3.5 metres) and sprawling open space interiors in a deliberate nod to the original SoHo lofts. The hugely elegant and sophisticated interiors, designed by Rena Dumas Architecture Interieure under the direction Denis Montel, dialogue perfectly with the architecture. Great attention has been paid to craftsmanship and quality, from the finishes - white oak floorboards, customised wooden front doors – to the furnishings – custom-built high performance kitchens with white oak cabinets and basalt worktops, with freestanding tubs in the marble-clad bathrooms. The most exclusive units also have terraces and a private 8-metre pool. Even the common spaces are high-spec, from the wellness centre with its saltwater pool, sauna, Turkish bath and gym, to the 28-metre-high lounge with its vertical plant-covered wall, to the terrace, library, children’s playroom, bar, laundry, 24/7 concierge service and 42 parking spaces, each with charging stations for electric cars. As if that wasn’t enough, there is also a car sharing service. The prices are equally exclusive – ranging from 2,075,000 dollars for a studio flat measuring approximately 92 m2 to 40,500,000 for a penthouse just over 618 metres.

An extremely prestigious and exciting complex that fully reflects the architectural vision of 1998 Pritzker Prize winner Renzo Piano – architecture as the art of creating emotions. The complex allows both residents and passers-by to enter into a whole new visual relationship with it. Seeing is believing!

#Renzo Piano, #RPBW, #New York, #architecture, #sustainability