10 November 2017

Milan’s design culture: life stories as told by the Vico Magistretti Foundation
Vico Magistretti: the thought
Tradition meets modern

"Our generation has ended up believing that being modern means being part of a chain with one hand in the future and one in the past."

"The fact that Italian design produced something that tied in with industry was owed to Gropius’s Bauhaus theory: we belong to a manufacturing culture, so we work for the masses. It is the masses that make design meaningful."

In 2016 Kartell celebrated the 20th anniversary of Maui, a seating system designed by Vico Magistretti in 1996. Maui is still as popular as ever and remains one of the company’s bestsellers: it has sold more than 1,500,00 pieces worldwide.

01. Scketches, Studio Magistretti Archives
02. Maui - Courtesy Kartell

"A school like a high school for studying classical subjects provides important information because its cultural curriculum, which begins with "rosa, rosae" and then carries on through to Greek (…), reminds us that, not just in languages and not just in Latin and Greek, there are always extremely important things, things slightly less important, things that are even less important, and things which can be used however we see fit. There is a lot to be learnt from this, which translates nicely into our profession."

Sindbad PH Mario Carrieri courtesy Cassina

The Golem chair, designed for Poggi in 1968, was a homage to Rennie Mackintosh’s chairs, but Magistretti’s intention to adapt the Scottish master’s elaborate sophistication to the modern demand for ergonomics is manifest.

Sketches, Studio Magistretti Archives

#Vico Magistretti, #chair, #design, #Kartell, #Maui, #Golem, #Bauhaus, #Poggi